Produce from Farmers’ Markets is known for being locally grown and very fresh. Farmers’ Markets allow farmers to pick produce at the peak of flavor and preserve its nutritional content. Since locally grown produce does not travel as far to get to your table, the difference in mileage saves fossil fuels and does not cause as much pollution.
Farmers’ Markets are one of the oldest forms of direct marketing by small farmers. From the traditional “mercados” in the Peruvian Andes to the unique street markets in Asia, growers all over the world gather weekly to sell their produce directly to the public. In the last decade they have become a favorite marketing method for many farmers throughout the united States, and a weekly ritual for many shoppers.
UMMS hosts two Farmers’ Markets:
The Farmers’ Market on University Campus is from 1-5 on Tuesdays beginning in early July through October.